Skip to Main Content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.

Career Information Guide: Searching Google

Google Search Quick Links

Evaluating Websites

This list is a guide for evaluating information found on the Internet.   The same questions can also be applied to print sources and media.

 ACCURACY -- How reliable is the information?  Remember, almost anyone can publish on the web.  As opposed to scholarly print media, many web sites are not verified.  There are no web standards to ensure accuracy.

 AUTHORITY -- What are the author’s qualifications for writing on this subject?  How reputable is the publisher?  It is often difficult to determine the authorship and qualifications.  The publisher information is often absent.

 OBJECTIVITY -- Is there bias?  Are the goals or aims of the individual or group clearly stated?  Remember that many people consider the web as a place to state their opinions.

 CURRENCY -- Is the content up-to-date?  Often dates are omitted or may mean the date that the information was originally written, the date it was placed on the web, or the date it was last revised.

 COVERAGE -- What topics are covered and to what depth?  Coverage may differ from print resources.

 AFFILIATION -- Is there a corporate entity (i.e. company, government, organization, university) that supports this site?  Is there a link to the homepage of the organization?  Is there contact information such as an email link and a snail mail address?  How might this affiliation affect objectivity?

 AUDIENCE -- For what audience is the material intended?  Is it for students in elementary school?  Middle school?  High school?  Is it for adults?  How difficult is the material?

 STABILITY OF INFORMATION -- It’s here today but will it be here tomorrow?  Can you cite it with some assurance that it will be found again?

Important to Remember

Searching Google or other search engines is a good first step in your research. 

This research guide has given you recommended sources of information on jobs and careers, but also try the Internet.

The YouTube video on this page gives you an example of what an Advanced Google Search might look like.

Here are some suggestions:

  • Try Google Advanced Search to learn how Google constructs a search (type 'google advanced' into the search box on the Google page)
  • Try professional organization domains: site:.org
  • Start off with fewer words and add them later.
  • Use 'or' between terms to expand search options.  For example: shop OR store OR market

How to use Advanced Search in Google

This YouTube video shows a Google advanced search (this search below is about India and untouchables). 

All Content CC-BY.